Meet our Mentors

I have been mentoring teams since the early days of CoMotion, going back to 2015. There’s no substitute for the energy that exists during the formative stages of a new company. It’s a thrill for me to participate, add value, and watch teams succeed and grow. I think it’s vitally important to deliver straight, unvarnished truths to founders. From experience, I know founders are surrounded by those offering opinions, but often those opinions are not in a company’s best interest. As a founder, I often found myself saying “why didn’t someone tell me that sooner?” Hopefully, I can provide value as a mentor that saves a young company from making an early costly mistake.

During the formative months of Membrion, I worked with founder Greg Newbloom to develop his early Lean Canvas for a business that was substantially different than what it is today. However, in the true spirit of Lean Startups, we put the company in a position to recognize a new market opportunity and pivot towards success.

When I founded Geedra, a SaaS for managing construction photos, it was 2012 and we had designed our entire product around a use case that involved digital cameras and laptops. Just prior to launch, the latest iPhone was released and totally changed the user paradigm. We scraped together our last $10K to build an app, but ultimately ran out of funds before we could get market adoption.