PR essentials for entrepreneurial success

As an on-air broadcast journalist covering elections and other major stories, Eric Schudiske learned to make the most of limited airtime, capture audience attention, and deliver compelling stories that inspire action. His team at s2s Public Relations uses those storytelling tools to launch and accelerate startups working with promising new technologies that may face criticism from journalists and legacy technologies. In this talk, Eric shares PR strategies and tactics that can help you validate and de-risk your startup, build awareness, empower advocates, and raise your profile.