When preparing to issue a team, company or joint press release, be sure to let your CoMotion Innovation Manager know well in advance so that our marketing team can review it and prepare to amplify it. There are two things that should be included in your press release:
1. Mention of how UW CoMotion supported your project or company, and refer to CoMotion as “the University of Washington’s collaborative innovation hub”.
“CoMotion, the University of Washington’s collaborative innovation hub, supported the work through patent filing and strategy, a CoMotion Innovation Gap Fund grant for support of early commercialization activities, and letters of support for other funding. CoMotion worked diligently with the company in completing its licensing of exclusive rights to the X (where X is, e.g, a compound, software, curriculum, etc).”
2. Include the following Boilerplate at the bottom of the press release:
About the University of Washington and CoMotion
Ranked by Reuters as the #1 most innovative public university in the world, the University of Washington (UW) is a leading recipient of federal funding research, producing innovations that have the power to change the world—from biofuel alternatives, to more effective treatments for Alzheimer’s disease and brain cancer, to purification technology for drinking water in the developing world. CoMotion at the UW is the collaborative innovation hub dedicated to expanding the economic and societal impact of the UW community. By developing and connecting to local and global innovation ecosystems, CoMotion helps innovators achieve the greatest impact from their ideas and discoveries.
Find more information at https://comotion.uw.edu.